Website Design Guide
The first steps to getting started
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Down Payment or Signed Contract. Only 60% down to get started
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Client Website Questionnaire
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Client asset collection and sign-off
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Design
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After receiving the above, we begin branding the website pages based on the questionnaire and approved site map with the necessary digital imaging requirements. This should include the following any company logos, company business profile, fonts, colors, and images provided
Content Integration (this will happen after the 1st Draft)
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Depending on the project complexity, we will work with our clients to help determine what order would be best to add content. Content can be added to the website for the first draft or after 1st Draft Design changes have been completed.
Revision
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1st Draft
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Once we’ve completed the branding and content integration, our expert web managers review the first revision before submission for review. We provide your insight into the website in preparation for your first proof phase.
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Content locations have been set. Image locations set, color palette ready.
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The first draft implementations should focus on the following feedback, if required: - Removal of sections
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Changes in Content location or layout
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Font changes
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Removal or additions of sections
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Changes in colors
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Website Content Changes
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Now is a great opportunity to review the content and ensure that the branding is aligned. We focus on the feedback above to ensure we're on the right track for getting your website up and running. At this point, from a design perspective, desktop and mobile design should be gone over by the designer and any discrepancies corrected.
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1st Proof
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Working with your website design liaison, any changes that may still need to be accomplished can be completed on a live video conference.
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During the 1st Proof, we focus on the following feedback points, and if a revision is required, the implementation will follow accordingly:
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Image Changes - Content changes
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Banner strip Elements or arrangements (Not redesign)
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Social Media Links
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Pre-Launch Quality Assurance
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Remaining Content changes
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By this point, the SEO pre-live checklist will be completed
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Final Review Live Changes via Google Meet:
As soon as we receive your next round of changes, we'll make the final adjustments.-
Once those updates are complete, we’ll set up a Google Meet video call to review the site together and make any last-minute refinements in real-time, ensuring everything is perfect before going live!
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Going Live With Your New Website
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Illuminate Digital Hosting (most popular option)
● We will set the site live and begin our ongoing services based on the contract
● Illuminate Digital will handle setting up the correct Premium Plans, URLs, and emails for clients, for no
additional cost unless stated otherwise (URL & Emails are subject to annual renewal fees)
After Going Live Actions by Illuminate Digital
● Run the website through our SEO Check List
● Connect the website site map to Google Search Console and request indexing.
● Upload Favicon
Driving Traffic to Your Website
● Your website is now live online. NOW WHAT?
○ You need to start driving traffic to your website, start simply by creating a post for your
Facebook, Instagram, LinkedIn, and Google My Business Profiles and announce your new
website and use a call to action and invite people to visit your website.
■ Are you missing one of these platforms? Call Illuminate Digital and we can set them
up for you.
Ongoing Full-Service SEO (optional)
○ Start a full-service SEO Campaign, creating quality citations to build trust online and create or
improve your reputation to increase your page rank on Google faster. Call us at 319-310-4648
or visit https://www.illuminatedigital.net/full-service-seo
Google Business 360 (optional)
○ AI-powered Google Business Profile Optimization that improves business map rankings in your local area.